ARCHITECT > ANALYTICS
Make data-driven decisions to drive AR success
Use ARchitect’s analytics functionality to assess your traction with key analysts and other B2B influencers — and propel your program forward.
Metrics reporting —
just a few clicks away!
It can be difficult for analyst relations pros to balance reporting on activities with actually executing on them. Whether you’re generating regular reports on key metrics or responding to urgent requests, crunching data and identifying patterns takes time. Let ARchitect do the work for you — providing at-a-glance, actionable insights to help you “move the needle.”
CUSTOMER STORY
“I use the reports as the basis for conversations with our leadership team. Importantly, I’m able to see what’s working – correlating activities with outcomes.”SARITA KINCAID
VP, CORPORATE COMMUNICATIONS, SUGARCRM
READ THE CASE STUDY
CUSTOMER STORY
“Having access to all this data at our fingertips empowers us to enhance our AR program and results.”JENNA DUSTON
DIRECTOR OF ANALYST RELATIONS, PALO ALTO NETWORKS
READ THE CASE STUDY
Log in, and immediately monitor progress
There’s no question about where activities stand. With ARchitect’s intuitive main dashboard and powerful Analytics pages, you can instantly track the status of analyst and other influencer relationships, relevant content and coverage, projects and tasks across your team, and more.
“Slice and dice” your data
Our interactive reports and charts are powered by Power BI, Microsoft’s market-leading business intelligence platform — making it easy to visualize information in more flexible and granular ways. Easily drill down to see trends related to influencers, interactions, content and projects, and filter to see information for different time periods at many different levels.
Quickly generate valuable, visual reports
Generate out-of-the-box charts to visualize important analyst/influencer trends and activities — as well as results — and analyze findings. You can also report on analyst coverage and other content across any number of key topics relevant to your business.
Measure what analysts think
You can track influencers’ perception of your business and/or product lines, and how that’s changed over time, as another way to assess traction. Combine ARchitect’s analytics with our project management functionality to manage and follow up on key insights from influencers.
Share your successes
Quarterly business reviews just got easier. ARchitect’s easy-to-download reports and charts are perfect for sharing with executives and including in presentations. Our ServicePlus team can also assist with custom, ongoing reporting and data visualizations to help highlight AR results and contributions.
Tap into competitive intel
With “Share of Voice” reporting on Premium Content data, you can quickly and easily see how your mentions by analysts and other influencers, across a number channels, stack up against competitors’, for a better understanding of traction and positioning.
Rapidly generate reports and conduct analysis on:
- Analyst and influencer interactions
- Research and media inclusions
- Trends in analyst and influencer perception
- Progress on projects
- Share of voice
- And more
More ARchitect features
Schedule a demo
See how ARchitect can help you build analyst and influencer relationships.